Monday, March 28, 2011

Stupid Ads

french connection you are woman? ad drollgirl

Stupid ad, courtesy of  French Connection 

(as seen in the April 2011 issue of Harper's Bazaar Magazine)


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39 comments:

Jessica said...

Wtf is this ad even for? You are woman? Idk let me check with my gyno, the horse may have rattled my balls off. Yup stupid.

Down and Out Chic said...

i'm so confused, i don't understand. WHAT DOES IT MEAN?! french connection should get their money back from whatever ad people they're using. eek.

TERI REES WANG said...

....have you been rode hard, and put into to the barn wet?

Rita/Fighting Off Frumpy said...

I have the vague impression that the horse's hanging-out tongue is supposed to having something to do with the chick on his back. Other than that ... I've got nothin'.

Kirsty said...

What?? that's crap! Too bad, I usually love the French Connection ads. I have the "Man should be brave" one framed on my desk!

十十f十 said...

so disappointing altho i don't get it: is it the horse's tongue or the tagline? i'm not sure i want to wear their clothes now.

Caroline said...

Is that horse sticking it's tongue out? OMG...this just makes no sense. And putting bare feet in stirrups is so not comfortable!

blueviolet said...

She's probably choking that horse so it won't move because her feet are in intense pain and the choking is what's causing the horse's tongue to loll out the side. All of that ad is bad!

Lorena said...

Bad.
But not as bad as RUMMER WILLIS FOR Badgley & MISCHKA!

Kris said...

HA! That's so lame... unlike your new header!!! NICE!!!

Kimbirdy said...

what?! this is terrible! and why is the horse's tongue hanging out? and is that tagline supposed to be a question? totally totally stupid.

however, your new header is amazing!

Sarcastic Bastard said...

Wow, man--great new blog banner. Love it.

Dancing Branflake said...

A new header?! What?!

And I really think someone needs to help French Connection. Love their clothes but this is just horrible.

Haute World said...

This campaign has been going for their last two collections. They also have a 'You are man?' for the gents featuring a bearded guy who seems to be their spokesperson for over a year now. It's just as confusing as this one. There's even a viral video, tv ad and the whole shebang to accompany this campaign. There was some kind of concept behind it, but don't ask me what. It's been all over the UK for almost a year now. Thankfully French Connection isn't my client, that's all I'm saying.

Cheryl Ann said...

that horse tongue is FOR REAL the nastiest thing i have seen in 2011. gag gag gag.

*your new banner is awesome ;) i usually come through google reader, so if it's been up a while, my apologies for not noticing til now!

Len♥reNeverM♥re said...

J, that horse looks like me in front of a good buffet table! ~drools*

Ren- Lady Of The Arts said...

very weird.

SabinePsynopsis said...

They are EVERYWHERE, and so many different versions and I just don't get them... You are woman?!?!? What, that's why you can't talk? Or do 'real woman' bring out the ape in men?... Really, I just don't get it.

morgan said...

You are woman? You are retarded horse? Seriously, why is its tongue hanging out like that? This ad makes me uncomfortable.

mermaid gallery said...

what is the question mark for? are they dense ? or stupid or something that they can't recognize the gender here.... and the horse's tongue is almost perverted or something. That tongue is really creepy......

Alisa said...

Remember their FCUK campaign. They love the shock and confusion reaction. Odd for sure, but were talking about it. It's like Charlie Sheen, really bad, but you can't look away.

diane said...

Definitely thought up by a guy, women know who they are.
The horse looks dumb.
This ad is like all of that other bad stuff that gets locked into your brain forever, like the tune to Gilligan's Island. We'd all be better off without stuff like this, and now we're doomed to never forget it.

pearls said...

really stupid, what is the add even for? whats wrong with that horses tongue?
ps love the new blog look :)

Alicia said...

what the eff.....i have no words.... that horse tongue freaked me right out.

Missy said...

Poor horse..

Jennifer Fabulous said...

Well this is disappointing. I would expect more from FC. Sigh. And why does that horse have its tongue sticking out?!

PS. LOOOOOOVE your new header. Haha. ;)

Kitty Stampede said...

Ummmm....
uh....
hmmm....
Oh God, My head. That is some fucked up shit right there. and i don't think in a good way. it kind of gives me a headache. holy shit...seriuosly?!?!?!

Kitty Stampede said...

And HOLY MOTHER EFF I Love your NEW HEADER!!!!! intensity nutzoid awesome.

Chic 'n Cheap Living said...

Seriously, they paid an ad agency for this?

Like the new look! Ack I need a blog makeover - stat.

xoxo,
Chic 'n Cheap Living

bananas. said...

HELLA stupid.

my gawd who comes up with these things? AND gets paid for it! i need to get in on this business.

ps. hope you had a fabulous weekend! boo to mondays but at least it's over.

Farah said...

Oh really? I didnt know that...thanks for the info French Connection...LOL

...love Maegan said...

ummmmm ....the horse's tongue. that's all I see. lol

Georgina Dollface said...

First off, I love the new blog look. Tres chic and stylish.
As for the ad, yes, very stupid. And crude. What are they selling anyway? The horse's tongue is just gross. Yuck. - G

Karena said...

Oh dear.....I don't think so!!

I do have a Giveaway from The Zhush I know you will love!

xoxo
Karena
Art by Karena

Jill said...

That horse could be very popular!

Kathryn said...

It looks like the horse disagrees with the statement. Not sure what they are advertising - clothing for cross dressers?

Anonymous said...

Haha! That first comment (jessica)cracked me up!! She pretty much sums it up.What a fucking dumb ad. Plus it's confusing- i THOUGHT i was a woman...but now that i look,there is a distinct lack of boho chic and horse down there. Um..i could go FIND a horse? Does it have to be french? Dop i have to make it look sexually aroused? How is she doing that? Is she going commando under that dress? She's going to get very itchy.I don't like this. I want a cookie :(
Bon♥

Vivienne @ the V Spot said...

Yep. Stupid.
I grew up in Horse Town. I would never slap an English saddle on a horse and post without boots and in my nightgown.
And certainly not on a horse that kept making fun of me.

Heather Taylor said...

We're a company to take seriously?